Hospitality insights report

A research initiative that provides insight into the Victorian hospitality industry



The hospitality industry is an important part of Australian DNA, however we are in challenging times with increases in costs, compliance issues and the ever-changing patron profile and preferences.


 Friends at the Pub for web


Hospitality insights is a publication that reflects the outcomes of a survey we developed and distributed to hotel patrons across Victoria along with AHA (Vic) members. By undertaking research, we are able to provide Victorian hoteliers with crucial insights into the industry and their patrons.

To download this inaugural research report, click the link below:

Hospitality insights report

If you would like a hard copy of this report, please contact our Marketing team via

To learn more about this report or our services in the hospitality sector, please contact Tim Stillwell via or on 03 8635 1861.